Beauty Standards / Schönheitsideale / Beleza Ideal / Ideal de Belleza

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The Feminine Beauty Ideal is the socially constructed notion that physical attractiveness is one of women’s most important assets, and something all women should strive to achieve and maintain.

Feminine Beauty Ideal are rooted in heteronormative beliefs, and heavily influence women of all sexual orientations.

The Feminine Beauty Ideal, which also includes female body shape, varies from culture to culture.

Pressure to conform to a certain definition of beautiful can have drastic psychological effects.

These ideals have been correlated with depression, eating disorders, and low self-esteem, starting from an adolescent age and continuing into adulthood.

Mass media is one of the most powerful tools for young girls and women to learn and also understand Feminine Beauty Ideals.

As mass media develops, the way people see Feminine Beauty Ideal changes, as does how females view themselves.

The average teen girl gets about 180 minutes of media exposure daily and only about 10 minutes of parental interaction a day.

Feminine Beauty Ideal in the mass media is manipulated by technology.

Images of women can be virtually manipulated creating an ideal that is not only rare but also nonexistent.